Eric Pook is the President of Cirrus Consulting Group, North America’s preeminent commercial real estate and office lease negotiation firm for dentists, where he manages the Healthcare Leasing team. Eric has been consulting small businesses since the late 90’s with an emphasis on revenue creation and cost mitigation. He grew up in a medical entrepreneurial environment and continued that passion by starting or growing businesses throughout North America. Eric advises Doctors each day on how to successfully leverage the dental office lease agreement to maximize practice value while reducing risk and liability.